Totally understand you and at the same time doesn’t hurt anyone to have such concept… I barely watch content creators myself now… but I see it working like advertising going both ways>
Doesn’t hurt to check what content creators tied to chrono has to offer and if you like the games they have on discount - grabbing them. Maybe check what the content creator has to show about them as well and you might like their content and get hooked to watching. Or you just might be fan of the creator and buy the games he has to offer to support him + devs + chrono.
Works both ways pretty great. I think it’s great concept if the said streamer / content creator can’t get his own deal with the Devs about the game he loves the most that is.